Selena Gomez Debuts New Campaign for Coach’s Must-Have Dreamer Bags
Selena Gomez is making her Fall 2018 season with Coach one of the hottest style moments around! Not only is the 26-year-old singer and actress set to debut her own clothing designs and a new crop of accessories launches with the leather goods label, but now she is starring in the brand’s biggest handbag campaign of the year. The Coach Dreamer bag debuted at the top of the year during New York Fashion Week, and now its many gorgeous iterations are officially shoppable.
With a classic shape and a nearly endless range of color and styling options, this top-handle tote is an instant wardrobe staple. The brand’s website calls the Coach Dreamer bag “a bag that has it all for the girl who does it all, inspired by the endless possibilities of New York City.” How romantic is that?
For its latest Selena campaign reveal, the brand first shared fun stop-motion videos of Selena showing off a two-toned heather gray/dark gunmetal version of the gorgeous Dreamer 36 bag and a rivet-studded maroon option. Somehow, this stylish accessory manages to combine the practicality of a professional briefcase with the eye-catching shape of a street style star’s go-to bag.
Then, the label shared an adorable snap of Selena holding up her Rose Multi/Light Gold Dreamer in Colorblock, a handbag made for making an impact.

Selena can also be spotted carrying the more decked-out Dreamer In Signature Canvas With Tattoo bag in the label’s original Fall 2018 collection campaign. This version takes the same easy-to-wear quality of the other styles, and kicks it up a notch with intricate embroidery.

You can shop all of these Coach Dreamer bag styles and many more colors and texture options on the brand’s website and in stores now. Prices range from $495 to $695.
To catch a recap of the previously-revealed Coach Dreamer bag imagery from NYFW, be sure to swipe through the gallery below.
























More collection updates from the Coach brand. More of Selena Gomez’s fashion partnerships. All images via Coach