ColourPop Launches Body Product Sister Brand, SOL Beauty
There are so many reasons to love ColourPop Cosmetics and the label’s corresponding parent company, SEED Beauty. The frequent craveworthy makeup launches, the affordable price tag, and the ever-expanding product offerings are just a few of many. After expanding into skincare through the launch of Fourth Ray Beauty last year, the family of popular e-commerce brands is now tackling all-over body products through the launch of SOL Body.

The debut launch collection consists of four different Shimmering Dry Oils ($15 each), “luxe and lightweight” body oils that come in the shades Bronze, Warm Gold, Soft Gold, and Platinum. These glimmering products – which are infused with coconut, argan, and Marla oils – can be applied with the easy-to-use fluffy kabuki Body Brush ($12, sold separately).
You can pick the specific shade that you think matches and enhances your skin tone best, or pick up all four luminizing formulas in a discounted bundle ($58) – with the brush included!

These vegan and cruelty-free body products (including the Egan bristle brush) are intended to give your skin that all-over, luminous glow – without the use of parabens or mineral oil.
“It’s that Friday feeling in a bottle,” the brand explained on its website, adding that it “delivers a shimmering, good-for-the-sol glow that nourishes skin and highlights your highlights.”
You can apply it anywhere you need a little extra radiance, or as a highlighter for the summer-perfect, sun kissed effect you’d get after a long and relaxing vacation.
You can shop ColourPop’s SOL Body range online exclusively at ColourPop.com starting on July 17.

More beauty news from ColourPop Cosmetics. More affordable new skincare launches for you to check out. All images via ColourPop, SOL Body