PÜR Cosmetics Launches Celebratory Sweet 16 Themed Makeup Range
PÜR Cosmetics is commemorating its 16th brand anniversary – and luckily, the makeup label is taking us all along for a especially glam Sweet Sixteen celebration! For its party-themed collection, PÜR has released a “Celebrate Your Selfie Blockbuster Set,” which consists of all of the sparkling hues, complexion-boosting blushes and highlighters, and glam lashes that any makeup collector will love. Including a pan of eyeshadows adorably spelling out the number 16.
“Sixteen years have never been sweeter! Create a picture-perfect makeup look with this exclusive, limited-edition, blockbuster collector’s kit,” the brand shared on its website. “The Celebrate Your Selfie set is our thank you to all our loyal PÜR enthusiasts. This beauty-junkie, must-have makeup kit is filled with all of the skincare infused makeup essentials you need to create your favorite PÜR looks.”

“Celebrate Your Selfie makeup kit includes an eyeshadow palette of 16 gorgeous, on-trend matte, shimmer and glitter shades made with our famed silky-smooth, vegan formula,” the brand explained. “Also included: Our influencer-approved lengthening mini Fully Charged Mascara , best-selling, cruelty-free PRO Eyelashes in Diva, two blushes, a show-stopping highlighter and a high-shine lip gloss in DIY. Go from day to night or from girl boss to diva with this irresistible collector’s makeup palette that was exclusively created for infinite full-face looks and intense color payoff for all skin tones and skill levels.”

This is all a $320 value, selling for a special birthday price of only $49. Are you squealing with glee yet?!
In addition to this all-inclusive set, the label is also selling a 4-piece lip set that covers all your bases. The Sweet 16 Kiss of Confidence Lipstick Trio + Lip Balm Set consists of three lipstick shades perfect for everyday wear – in a creamy, saturated, and vegan formula – plus a hydrating balm that keeps your pout supple and plump.

It’s $62 worth of lip color goodness, for only $28. Honestly, if only every Sweet Sixteen celebration out there could be this fabulous!
You can shop the PÜR Cosmetics Sweet 16 “Celebrate Your Selfie” set on the brand’s website and at Ulta now.
More celebratory makeup collections. More limited edition beauty products to try. All images via PÜR Cosmetics