Puma Sophia Webster: Second Designer Collaboration For Spring 2018

Puma Sophia Webster
Puma Teams Up with Sophia Webster For New Two-Season Shoe Collaboration
You may recognize Sophia Webster‘s shoe designs best by her signature use of butterfly detailing, bold colors, and feminine details. Now, the British accessories designer has teamed up with Puma to release a second two-season collection full of magical sportswear – with a darling “princess” theme.
These labels first joined up for a collab in 2017, and it was an incredible success. The latest Spring Puma Sophia Webster drop will land on March 17, 2018 and feature everything from glittery high-top sneakers and trendy slides to baby pink athletic jackets, slogan tees, and more. There will even be tutus and tights in the mix, for those of us who want to go all out with the enchanting inspiration.
Puma Sophia Webster
The first launch is definitely going to be all about frills and pastels – and bringing your childhood princess fantasies to life. But with a critical update, these pieces aren’t just for little girls playing dress-up. They’re for fierce females on the go.
“Empowering women to be who they want to be has always been in my design DNA,” the designer told InStyle about her work. “This season, my muse is a strong, uninhibited girl who’s unapologetically feminine and wants her clothing to reflect her personality. She’s confident enough to be exactly who she wants to be.” That sounds much like the influencers modern day royalty – and we’re here for it.
Starting on May 12, 2018 the collaborators will release their Summer line, emblazoned with colorful fruit patterns featuring kiwis, watermelon, and even dragon fruit. One pair of kicks we have our eye on? A pair of metallic purple sneakers with translucent platforms. Now that is a childhood dream.
More from the brand. More designer shoe collaborations. Photos via Puma Sophia Webster collection

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